The important part of this BUBS candy drop is not just sweet versus sour. It is which store you are heading to, because the two new berry flavors are arriving at different retailers.
In its September 16 announcement, BUBS outlined new U.S. flavors for September and a Halloween packaging update. Here is the shopping split before you go wandering through the candy aisle.
Target gets the sweet berry flavor
Sweet Wild Berry Pomegranate Ovals combine strawberry and pomegranate flavors. BUBS lists Target as the retailer, with suggested prices of $3.19 for 5.5 ounces and $4.99 for 8 ounces.
That makes the smaller bag the lower-cost way to try this particular flavor. The larger bag is not automatically a better deal: using those suggested prices, the small bag works out to about 58 cents an ounce, compared with about 62 cents for the larger one. Compare the actual shelf labels before choosing.
Five Below gets the sour option
Sour Forest Berries Ovals combine blueberry and raspberry flavors. The brand lists a 5.5-ounce bag at Five Below for a suggested $3.
Five Below is also getting a seasonal version of Lemon Raspberry Skalle: the skull-shaped candy will have limited-edition Halloween packaging, also at a suggested $3. The announcement does not give an exact on-shelf date for that Halloween bag.
Halloween packaging is not a third new flavor
The two berry Ovals are the flavor news. The Lemon Raspberry skulls are getting a holiday look. If you are picking up a bag specifically to try something different, check the flavor name rather than just the seasonal wrapper.
These are the brand’s announced retailers and suggested prices, not a live inventory check for your store. Local availability and shelf prices may differ. We have not taste-tested these new flavors, so this is a launch guide—not a ranking of which bag tastes best.
