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Frank’s RedHot And Goldfish Crackers Are Teaming Up To Bring Us One Delicious Cracker

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Two of my favorite food brands are coming together to make one delicious cracker that is going to pack a punch of heat.

Pepperidge Farms

Goldfish crackers and Frank’s RedHot are teaming up to bring us the famous hot sauce flavored Goldfish crackers!

This is a pairing I can get behind 100%!!


According to the brand, people have been dying for a hot version of their tasty crackers, and they are absolutely going to make those wishes come true.


You are totally going to recognize the Frank’s flavor profile of vinegar and cayenne pepper — but those little fishes are going to taste like their original bada** selves too.

Now, the only disappointment here is that you are going to have to wait a few weeks to taste these awesome new Goldfish crackers.

They are supposed to hit shelves in May — which isn’t too terribly far away.

We learned that adults are big fans of Goldfish and it’s an appetite we’ve never fully satisfied. Hot’ is the #1 most requested Goldfish flavor across social, so we wanted to bring the heat with an unexpected partnership between Goldfish and Frank’s that fans will love.

Janda Lukin, chief marketing officer, Campbell Snacks

If you are wanting to get your hands on a bag NOW — yes, please!! — Goldfish is celebrating “hot fish summer” on social media by giving fans a chance to snag a bag early.

Instagram users can unlock an augmented reality filter on the @GoldfishSmiles story on Tuesday, April 27. By tagging @GoldfishSmiles and using the hashtag #Sweepstakes on their own story, they can enter for a chance to get a free advanced bag. Winners will be notified via DM.


So, go try to get yourself an early bag, or stake out your local grocery store in May to get a bag of this tasty mashup.

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