Totally The Bomb

SVEDKA Made a $90 See-Through Suit With a Pocket for Your Drink

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SVEDKA made a see-through suit with a pocket built specifically for a drink can. Tailgate formalwear has apparently arrived.

The suit is part of the brand’s Clearest Gameday Collection, a limited run of transparent clothes and party gear announced by Sazerac. The collection launches October 9, 2026, at SVEDKA’s gameday shop.

Models wearing SVEDKA’s clear jersey, lime-trimmed suit and peach-trimmed vest beside the inflatable chair and footrest
SVEDKA’s Clearest Gameday Collection includes a jersey, suit, vest and inflatable chair with footrest. Photo: SVEDKA Vodka Water.

The $90 suit has lime-inspired details and a can holder in the chest pocket. If that feels like a lot of commitment to the bit, there’s also a $4 oversized clear jersey with a strawberry-inspired colorway.

The other two pieces are an $8 transparent, fillable vest with peach-inspired details and an $18.99 inflatable chair-and-footrest setup. The chair has drink holders; the footrest looks like the top of a can.

All four designs take their colors from SVEDKA Vodka Water flavors. The brand says quantities are limited, but its announcement doesn’t give a launch hour, sizing or shipping details.

Sophia Culpo wearing SVEDKA’s transparent red-trimmed jersey at a football stadium
Sophia Culpo in the clear jersey from SVEDKA’s Clearest Gameday Collection. Photo: Michael Simon/SVEDKA Vodka Water.

This is a novelty collection for the tailgate or watch party. Check your venue’s rules before bringing any of it through the stadium gates.