Truly Releases Flavored Vodka Just In Time For Summer Parties
Truly fans, your favorite hard seltzer brand just stepped things up by expanding to vodka!
I’m much more inclined to have a vodka drink than a hard seltzer drink and I can not wait to give these new vodkas a try.
Truly Hard Seltzer is launching Truly Flavored Vodka in partnership with Beam Suntory.
I know you all love those Truly flavors, and the vodkas will also have amazing flavor choices, debuting with 3 to get things started.
Inspired by Truly’s most popular hard seltzers.
the brand said
Truly will offer the new vodka in the following three flavors to start
- Strawberry Lemonade
- Wild Berry
- Pineapple Mango
As we enter an entirely new category for the brand, we’re thrilled to be working in tandem with the pioneers in premium spirits at Beam Suntory to bring our latest innovation to life. With the launch of Truly Flavored Vodka we want to defy what consumers think vodka can be and create a product that’s flavorful, colorful and endlessly interesting.
said Lesya Lysyj, CMO at Boston Beer Company
The Truly Vodka is 30% ABV and triple-distilled, it’s also made with cane sugar which puts this new vodka at just 99 calories in 1.5 oz.
It will be available in 50 ML, 375 ML, 750 ML, as well as 1-liter bottles, perfect for those upcoming pool parties and backyard BBQs!
You should be able to find Truly Flavored Vodka in stores nationwide beginning later this month.
