15 Makeup Trends You Can Totally Nail with Drugstore Products

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Let’s be real: the world of makeup trends moves fast. One minute, you’re all about matte lips; the next, it’s glossy everything. But if you’re not exactly into dropping half your paycheck at a high-end beauty counter, welcome to the club. The good news? Drugstore makeup has evolved. We’re talking quality pigments, smooth application, and prices that let you keep your grocery budget intact. Here’s your guide to 15 makeup trends you can totally rock without going designer.

Glass Skin

Make Up
Image Credit: Deposit Photos/KrisCole.

That dewy, fresh-faced look has made its way stateside, and you don’t need a whole skincare fridge to get it. Look for a drugstore BB cream or tinted moisturizer with a nice bit of sheen. Apply lightly, and spritz a little setting spray if you want extra glow. Voila! Your “I drink 2 gallons of water a day” skin is ready.

Fluffy Brows

eyebrows
Image Credit: DepositPhotos IgorVetushko

Say goodbye to the sharpie brow look. Use a clear or tinted brow gel from the drugstore to lift, separate, and fill in those brows. Fluffy and natural is the vibe, and your wallet won’t even know the difference.

Glossy Lips

ude lips
Image Credit: DepositPhotos IgorVetushko

The 2000s called, and they’re officially forgiven. Glossy lips are back and better than ever. Lucky for you, drugstore lip glosses have evolved past the sticky mess of old. Look for hydrating glosses with a hint of shimmer.

Bold Blush

a lot of blush
Image Credit: DepositPhotos Seprimoris

Finally, blush is taking center stage again! And no, it’s not just for grandma’s vanity anymore. Bright, almost poppy blush shades are everywhere. Swipe on a soft, rosy drugstore blush, or even try a cream blush for a natural, sun-kissed look.

Barely-There Foundation

Make Up Face
Image Credit: Deposit Photos/Dmyrto_Z.

If “no-makeup makeup” is your thing, you’re in luck. Sheer, breathable foundations are popping up at drugstores, and they work just as well as the big brands. Pro tip: apply it with your fingers for an easy, everyday look that says, “I woke up like this,” without actually lying.

Colorful Eyeliners

Make Up Eye Liner
Image Credit: Deposit Photos/CITAlliance.

Goodbye basic black; hello, color! Bright eyeliners are having a moment, and you can find every shade under the sun in the drugstore aisle. Blues, purples, greens—they’re all there, and they’re the easiest way to make your eyes pop without breaking the bank.

Soft, Diffused Eyeshadow

Eyes Brows Lashes
Image Credit: Deposit Photos/belchonock.

You don’t need a palette that costs as much as your car payment to nail the soft, smoky eye. Drugstore eyeshadows have majorly stepped up their game with blendable, pigmented shades that create the perfect soft glam look. Try subtle browns or pinks and blend like it’s your job.

Monochrome Makeup

Woman Removing Makeup
Image Credit: Deposit Photos/MilanMarkovic.

Why use three products when you can use one? Monochrome makeup means matching your eyes, cheeks, and lips with similar shades. Find a creamy blush that works on lips and eyes, and you’re set with one purchase.

Natural Lashes

Curling Eye Lashes
Image Credit: Deposit Photos/fisher.photostudio.

The big, fake lash look might be fun on Insta, but in real life, no one wants to see you struggling with eyelash glue at 8 a.m. Mascara is your best friend for a natural lift. Try a lengthening formula from the drugstore, and save the false lashes for the weekends.

Blurring Primer

girl putting on make up
Image Credit: DepositPhotos VGeorgiev

It’s like a filter for your face. Drugstore primers have gotten good at blurring pores and smoothing out skin before foundation. It’s an easy way to fake flawless skin without shelling out for a designer brand.

Liquid Shadows

rainbow eyeshadow
Image Credit: DepositPhotos looking_2_the_sky

Liquid shadows are everywhere, and yes, even drugstores carry them now. They’re super easy to apply with just a swipe, giving you a shimmery, eye-catching look in seconds. No brushes? No problem.

Tinted Lip Balms

duck lips selfie
Image Credit: Depositphotos Flydragonfly.

Lipsticks are great, but a tinted balm gives you color and hydration. It’s like lipstick’s cool, low-maintenance cousin. Drugstore brands have so many options here, and they’re the perfect grab-and-go item.

Sun-Kissed Bronzer

Make Up Bronzer
Image Credit: Deposit Photos/billiondigital.

No beach? No problem. A soft, sun-kissed bronzer is perfect for adding a bit of warmth to your face without looking overly contoured. Sweep it across your cheeks, forehead, and nose for that “I just got back from a tropical vacation” glow. Look for matte or satin finishes, and you’re golden.

Underpainting

girl with foundation
Image Credit: DepositPhotos serezniy

This trend sounds fancy, but it’s really just applying your bronzer and blush under your foundation for a natural, diffused look. It’s subtle but effective, and you don’t need anything fancy to do it. Drugstore powders and cream products work just fine.

Setting Sprays

face spray
Image Credit: DepositPhotos triocean2011

If you’re looking to keep everything in place, a good setting spray is non-negotiable. Drugstore sprays do the job just as well as those fancy bottles. Look for one with a dewy finish, and spritz away for a look that stays all day.

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