Coors Light Drops Beer-Flavored Popsicles For The Perfect Boozy Frozen Treat

Kind of weird and slightly gross, or best idea ever? You decide.

Coors Light just unveiled a new way to celebrate March Madness, and it involves icy cold beer.

Only, this beer isn’t in a beer stein or chilled beer mug.

No. That would be too ordinary.

This beer comes straight out of your freezer, and it’s in the form of a popsicle.

Coors-icles are non-alcoholic freezer icies with the cold, crisp refreshing flavor of Coors Light.

Coors Light

Yes, like those push-up, juicy Otter Pops that we used to eat by the pool in the summer.

These Beer Popsicles are non-alcoholic (boooo), but they taste exactly like our favorite suds.

Coors-icles — as they are aptly named — are designed to evoke the taste and good feelings of downing an ice-cold Coors Light beer.

Please freeze 24 hours before consuming for best experience.

Coors Light

But, you can’t exactly chug these Coors-icles.

Now, these are SUPER limited edition — only available during the NCAA tournament season.

Hello, March Madness!! We will celebrate you in icy cold style.

You’ll need to hurry if you want to try them. Don’t think it over too much — just get ’em!!

Coors-icles beer popsicles are only available through March, and they are only here until they sell out.

These limited-edition Coors-icles beer popsicles come in packs of six, and you can get them at shop.coorslight.com for $20.23 per pack.

Word on the street is that these beer popsicles are also available at over 800 bars nationwide, but only throughout March Madness. 

p.s. You also have to be over 21 years old to get these icy treats.