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Pepsi Introduces a S’mores Flavored Soda to Celebrate the Official End of Summer

Who says you need a campfire to make s’mores?

Thanks to Pepsi, the hard part of making the gooey snack has already been dealt with and the process of rubbing two sticks together to start of fire has been nixed.

Omitting the fire but keeping the ingredients in the sticky sweet treat, Pepsi’s latest flavor is inspired by none other than the classic s’more!

Courtesy of @thecolestcole

To celebrate the official end of summer (goodbye beaches and hello pumpkin patches), the carbonated soda company wanted to do something in return of the summer months officially leaving until next year.

Courtesy of Pepsi

Enter: the Pepsi S’mores Collection!

Courtesy of @candyhunting

Flavoring their new line of soda with three critical ingredients that make up a s’more, you can count on sipping Chocolate, Toasty Marshmallow, and Graham Cracker flavored Pepsi.

To snag all three cans, here’s what you need to know in order to sip on dessert for dinner because only 2,000 lucky winners will be able to grab a cold one from the fridge.

Courtesy of @markie_devo

And the details, those are simple! Starting today, Pepsi drinkers can share an image or write a description of how you s’more on Instagram or Twitter.

Courtesy of @markie_devo

So maybe your special ingredient is dark chocolate or you’d like to show off your photography skills, however way you s’more, remember to use the hashtags #PepsiSmores and #Sweepstakes and follow @Pepsi for a chance to win!

Courtesy of @my_photos_now