Stoli Vodka Announces Rebrand Amongst The Ukrainian Invasion

Stolichnaya vodka, which has famously been marketed as THE Russian vodka, will now be sold and marketed simply as Stoli.

See, the founder of Stoli vodka completely disagrees with Putin and the Russian invasion of Ukraine.

There is some history there. Russian-born billionaire Yuri Shefler, the founder of Stolichnaya vodka, was actually exiled from Russia back in 2000. He vehemently opposed Putin, and the country did something about that.

In case you don’t know, to be exiled means to be FORCED out of your country.

Thank God for America, right? Can you imagine being exiled because of your political views?

Although marketed as a Russian vodka, since Shefler’s exile, the Stoli production facilities have been in Latvia, which is situated in north-eastern Europe.

Stoli Vodka Is Only Going To Source Slovakian Ingredients

Stoli vodka wants to distance itself so much from Russia that it decided they would only source Slovakian ingredients. They want to make sure that NONE of the ingredients found in the vodka come from Russia.

Officials in states from Ohio to New Hampshire have called on liquor stores to remove Russian-made or Russian-branded products from their shelves – which in most cases, meansvodka. Some bar owners have even dumped out Stoli vodka in protest.
CNN

Now, my vodka of choice (and I LOVE me some vodka) is Stoli — Dirty Stoli Vodka Martini with extra olives, YES, PLEASE. I can’t tell you how happy this announcement makes me!!

I didn’t even THINK about boycotting Russian made vodkas, but I see the point. I’m glad Stoli is taking the initiative to do something about being seen as a Russian vodka.

In the United States, less than 1% of vodka consumed is produced in Russia. More than half of all vodka consumed domestically is actually made in the US, according to data from IWSR Drinks Market Analysis, a global firm that tracks alcohol sales.
CNN

In the grand scheme of things, boycotting Russian vodkas probably won’t have a major impact on the world. But, it’s kind of about the point of it, and taking a stand for what you believe in.